 | Silicon Alley Insider |  Relevance: 14.39 |
AOL Dumps Ad.com Targeting Tech For Tacoda  Tacoda's top execs are gone, but AOL still likes its behavioral targeting technology enough to adopt it across all of its ad sales unit, Platform A. That means dumping competing technology f [..] |
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| More about Aol Dumps Ad Targeting | Ads |
| Silicon Alley Insider | Relevance: 9.190 |
| Did Congress Kill Web Spy Firm NebuAd? When a House committee started hearings on behavioral targeting, it appeared that new regulation was the biggest danger for targeting companies. But it turn [..] |
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| Silicon Alley Insider | Relevance: 8.897 |
Behavioral Targeting: Big Noise, Tiny Business  Is there any way to escape the scourge that is behavioral targeting -- publishers that watch what Web visitors are doing, and pitch them ads based on what they do online?
Sure there is. [..] |
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| Silicon Alley Insider | Relevance: 8.733 |
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| Silicon Alley Insider | Relevance: 8.514 |
Google Softening On Behavioral Targeting? (GOOG)  Google's against behavioral targeting. That's what the company told journalists in July, and it's one of the reasons why it's been able to stay out of the way of the backlash against the practice that's hit some of its [..] |
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| Silicon Alley Insider | Relevance: 8.467 |
| Silicon Alley Insider | Relevance: 7.676 |
| A National "Do Not Target" List Won't Save Behavioral Targeting. But We Know How To Do It A group of Internet ad publishers is trying to stave off looming government regulation -- by saying they'd allow consumers to opt out of "behavioral targeting" programs.
The group, which includes Yahoo! (YHOO), AOL's Tacoda (TWX), and DoubleClick (GOOG), have released a densely written "self-regulatory code of conduct" designed to lull all but the most wired of readers to sleep. But the [..] |
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| Silicon Alley Insider | Relevance: 7.319 |
Digg's Ad-Targeting Improves  Bearing witness to social news site Digg's sad 2008 revenues -- about $6.4 million on 30 million monthly uniques -- we complained that one of the site's biggest problems was its ad-selling partner Microsoft's poor ad-targeting.
We wanted to know why Digg didn't show car ads in its autos section, for example.
Well, now Digg does. And along with auto ads in its auto section, it now [..] |
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| Silicon Alley Insider | Relevance: 7.308 |
| Silicon Alley Insider | Relevance: 6.269 |
| Silicon Alley Insider | Relevance: 6.214 |
| AMD Dumps Two Execs (AMD) AMD showed Mario Rivas, EVP and head of computing solutions, and Michel Cadieux, chief talent officer, the door, as the company tries anything to regroup after getting soundly whupped by Intel (INTC). AMD created a new cent [..] |
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| Silicon Alley Insider | Relevance: 6.158 |
| Silicon Alley Insider | Relevance: 6.077 |
| Nerdblog.Net | Relevance: 5.938 |
| EU dumps more anti-trust charges on Intel Antitrust probe embiggened
Chipmaker Intel is facing more EU competition charges relating to allegations that it abused its dominant position to keep computers with AMD chips out of European shops.
TheRegister [..] |
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Bad news for NebuAd: The Silicon Valley ad-targeting startup is quickly becoming radioactive, and that can't be good for its prospects. One week after Charter Communications backed off its plan [..]
Behavioral targeting -- online ads personalized in response to consumers' Web-surfing behavior -- holds big promise and generates a lot of controversy. But for now it remain an incredibly [..]
After a brutal, 100-day writers strike, the networks promised shorter upfront presentations for advertisers this week. So what did they cut? All the talk about digital.
For the past two [..]
Official European iPhone sellers have had such a tough time moving Apple's phones (AAPL) that they had to slash prices to clear out inventories before the 3G version arrives (see "What's [..]
Fidelity Management has recently sold off 17.7 million shares of Electronic Arts (ERTS), bringing its stake in the company to 1.5%, down from 7%, according to a SEC filing.
It's a [..]
