Saints Row: The Third online co-op campaign and 'Whored Mode' gated with online pass
If you're considering postponing your purchase of Saints Row: The Third until sometime after next Tuesday in hopes of snagging a less expensive used copy, but also yearn for online cooperative mayhem, beware: an online pass is required before taking to [..]
Prediction: UK Online Ads Pass TV In 2009 Online advertising will surpass TV in one key market in 2009: the UK. This, according to the UK arm of the Internet Advertising Bureau, which estimated the size of the UK advertising market with PricewaterhouseCoopers and the World Advertising Research Center.
How much online vs. TV ad spending is expected in 2009? We don't know from the Reuters coverage, which just gives us the 2007 num [..]
EA Sports Online Pass redeemed by 60% of users, says EA
During EA's Q1 financial conference call, COO John Schappert discussed the success of the company's "Online Pass" initiative. According to Schappert, early results from NCAA Football 11 [..]
EA hasn't seen 'significant' backlash to Online Pass
Though comments on our posts regarding EA Sports' Online Pass program haven't been the sunniest reading material to pore over, Electronic Arts CFO Eric Brown recently told the Deutsche Bank 2010 Technology Conference that rea [..]
EA has made $10 - $15 million off Online Pass
You may know EA as simply a company that creates and publishes games, but we're pretty sure the company is full of wizards. How else can you explain conjuring up between [..]
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During EA's Q1 financial conference call, COO John Schappert discussed the success of the company's "Online Pass" initiative. According to Schappert, early results from NCAA Football 11 [..]
