 | Silicon Alley Insider |  Relevance: 9.138 |
| TNS Rejects WPP Offer; Nielsen Next? TNS rejected a $1.87 billion offer from global ad conglomerate WPP over the weekend, setting up what looks like a bidding war for the London-based research firm. The WSJ reported that TNS is in talks with German research firm GfK; Mediapost is convinced The Nielsen Company will make a run at the firm.
TNS is relatively small in the U.S. but has big ambitions. It's making a run at Nielsen [..] |
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| More about Nielsen 39 Top 20 | Ads |
| Silicon Alley Insider | Relevance: 8.472 |
| Old Media Ads Down. What About Ad Networks? Nielsen Monitor-Plus released first-quarter 2008 advertising numbers which should surprise no one. Like TNS a week ago, Nielsen says the advertising market was essentially flat in Q1. Network TV l [..] |
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| Silicon Alley Insider | Relevance: 8.472 |
Nielsen Buys IAG Research  The Nielsen Company, looking to defend and expand its ratings franchise, is buying IAG Reasearch for $225 million in cash, according to the WSJ. IAG is the leading company measuring the [..] |
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| Silicon Alley Insider | Relevance: 8.128 |
| Nerdblog.Net | Relevance: 7.913 |
| Nielsen's top 20 prime-time TV shows
(Reuters) Reuters - Following are the top 20 prime-time
programs on broadcast TV for the week ended April 6, as
measured in average total audience, according to Nielsen Media
Research. (Data include same-day DVR playback.) YahooTechNews [..] |
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| Kotaku | Relevance: 6.964 |
| IGA Study Finds People Don't Mind In-Game Ads [Market Research] A landmark study conducted by Nielsen BASES and Nielsen Games on behalf of in-game advertising giant IGA Worldwide has found that not only is in-game advertising super-effective, most people don't seem to mind it. The study, titled Consumers? Experience with In-Game Content & Brand Impact of In-G [..] |
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| Silicon Alley Insider | Relevance: 5.310 |
| Kotaku | Relevance: 5.151 |
| Europe Now A Bigger Gaming Market Than The US [Europe] Europe, take a bow. That Nielsen report from the other day, the one which gave us all kinds of neat statistics on European gamers, also gives us one piece of information that's much more important: the fact tha [..] |
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| Silicon Alley Insider | Relevance: 5.093 |
Fox Business: We Won't Tell You How We're Doing  Fox Business Network, Rupert Murdoch's upstart business channel, has previously said that it might begin releasing its Nielsen rating data by now. But that's not going to happen, says TVNews [..] |
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| Silicon Alley Insider | Relevance: 5.075 |
What's On Your DVR? Beauty And The Geek. 
Back when Nielsen started measuring TiVo viewing (way back in '06), the most-recorded shows were dominated by high-end, affluent fare like NBC's "The Office." Back then, DVR [..] |
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| Silicon Alley Insider | Relevance: 5.069 |
| MSN TV Portal Blames Strike For Feb. Swoon The top online TV portals took a traffic nosedive in February, according to Nielsen data provided to the Hollywood Reporter. Reed Price, editor-in-chief of MSN TV blamed his site's 16% drop-off on the effects of the writer [..] |
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| Silicon Alley Insider | Relevance: 5.023 |
| CNBC: Fox Biz Isn't Hurting Us, Yet Axiom: Bad economic news can be good news for CNBC. That's what happened last month, when business network had its best July ever in the Nielsen ratings: Audiences were up 28% [..] |
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| Silicon Alley Insider | Relevance: 4.997 |
Billboard Boss Leaves Music Mag For Concert Job  This should be interesting: Tamara Conniff, who's been running Billboard magazine since 2004, is leaving the Nielsen/VNU-owned pub for Irving Azoff's Front Line Management Group. This is [..] |
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| Silicon Alley Insider | Relevance: 4.930 |
Hulu Beating CNN, Turner, Still A Fraction Of YouTube  Hulu, which didn't formally open for business until March, is now the 8th-largest video site in the U.S.
That's according to new stats from Nielsen, which reports that the JV between Fox and NBC racked racked up some 105 [..] |
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| Silicon Alley Insider | Relevance: 4.882 |
| Nielsen: ABC Wins* Battle Of Network Web Sites Last month, we declared CBS the top TV network on the Web. This drew some howling from rival networks not to mention protests from impartial observers claiming flaws in the comScore video numbers we used to draw our conclusion. We didn't disagr [..] |
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Did TV get a lot better last month? Or was it the weather? Whatever it was, something prompted Americans to consume a little less online video in May, according to Nielsen Online. [..]
Just in time for the network upfronts, which start next week, the Television Bureau of Advertising and Nielsen roll out a study to remind everyone that Americans still spend [..]
