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| TubeMogul Buys Flash Analytics Firm Illuminex TubeMogul, which tracks video views, bought a video analytics firm, Illuminex, to expand its offerings to include tracking viewer engagement, minutes viewed, and where the views are coming from.
TubeMogul has about 40,000 use [..] |
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| Nerdblog.Net | Relevance: 8.280 |
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| More Progress On Web Video-To-TV Front, Via Xbox 360 Watching Web video on your TV is still more of a hassle than it's worth. But companies keep tinkering with new solutions to help out.
The latest: Seattle-based Web video technology firm GridNetworks has put together Gridcas [..] |
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| Nerdblog.Net | Relevance: 7.686 |
| Google buys vid editing firm to spice up Youtube ‘You’ll like it this time - promise’
Google has bought Omnisio - a web video editing firm based in Palo Alto, California - which will be used to add extra functions to YouTube.
TheRegister [..] |
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| Web Spying Firm NebuAd's Latest Worry: Congress Controversial ad-targeting firm NebuAd is on a bad roll: Customers have been abandoning the firm, and now three House members are demanding answers from an ISP that tested its technology.
[..] |
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| TNS Rejects WPP Offer; Nielsen Next? TNS rejected a $1.87 billion offer from global ad conglomerate WPP over the weekend, setting up what looks like a bidding war for the London-based research firm. The WSJ reported that TNS is in talks with German research firm GfK; Mediapost is convinced The Nielsen Company will make a run at the firm.
TNS is relatively small in the U.S. but has big ambitions. It's making a run at Nielsen [..] |
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| Market Research Firm TNS Rejects Fifth Bid From WPP London-based market research firm TNS rejected a fifth bid from ad conglomerate WPP, and in a weird twist, said it had also terminated a planned merger with German research firm GfK, the WSJ reports. WPP's latest bid for TNS -- this one hostile -- was a cash-and-stock deal worth $2.13 billion.
But TNS said WPP's latest bid, like the others before it, "substantially undervalues" the compa [..] |
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| Silicon Alley Insider | Relevance: 6.656 |
| Semi-Pro Video Ad Revenues Grow By 600%, Says Gartner Ad spending on semi-pro video clips -- stuff like Joss Whedon's Dr. Horrible or the Phil Defranco Show on YouTube -- will grow 600% to $75 million this year and will reach $1.5 billion by 2012, according to research firm Gartner. [..] |
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Roo Group Backers Bet On Face Recognition Software  KIT Capital, the Dubai-based company that's taken a stake in Internet TV firm ROO Group (RGRP), is also investing an undisclosed amount in NY-based Viewdle, a video search company whose software recognizes faces in video.
[..] |
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| Silicon Alley Insider | Relevance: 6.374 |
| Heavy Cutting 25 Staffers Web video firm Heavy is laying off 25 people from its staff of 105, or about 20% of its staff, PaidContent reports. Most of the layoffs were tech and ad ops -- no longer needed once Heavy spins off its video ad network Husky Media into a new company.
See Also:Heavy.com Names Former Glam Media Exec VPHeavy.com Adds Some Weight: 6 New HiresHeavy CEO: Dear [..] |
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| Web Video Firm For Your Imagination Raises $1 Million NY Web video house For Your Imagination has raised $1 million in seed funding from ConsensusOne Ventures. Next up: A Series A round. ConsensusOne previously invested $1 million in the startup last January.
For Your Imagination develops and markets shows like "DadLabs," "Design2Share," and, in collaboration with IFC, "Lunchbox."
See Also: Howard Lindzon: How to Mak [..] |
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| Silicon Alley Insider | Relevance: 6.094 |
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Web video publishing/streaming/stats firm Move Networks has just raised a huge round: $46 million of new financing. Benchmark Capital led the round; other investors include Cisco (CSCO), [..]
