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 Send to email | Chitika Roll Out CPM Filler Ads for Unsupported Countries in Chitika eMiniMalls |  By Darren Rowse
el 30-Apr-2008 | Chitika have been rolling out their new CPM ads over the last few days. These impression based ads will appear mainly on sites with a lot of traffic from non supported countries (they only serve their own ads to traffic from USA, Australia, Belgium, Canada, Denmark, Germany, France, Italy, Netherlands, New Zealand, Spain, Sweden, UK).
In a sense these CPM ads are ‘alternative ads’ - so if a reader comes from Japan for instance they see the new CPM ad instead of a default ad or a Public Service Announcement. The theory is that at least you’ll earn something from the ad.
I can understand why Chitika are doing this and why it’d be attractive to many publishers. Most sites get at least some decent traffic from the countries that Chitika (and other ad networks) don’t support and to not monetize it is a pity. However….
What concerns me a little about these ads is that the announcement post says that it’s not just when someone from a non supported country visits your site but rather they say they serve them ‘when it makes sense’ to do so and give this example:
“if you are in Canada, and viewing a page with a Chitika ad on it, we will most likely show you a CPM Graphic banner because we are seeing more revenue from graphic ads for Canadian traffic.”
This is all well and good if you’re just looking at the bottom line (who wouldn’t want the most profitable ad served?) but the banner ads that I’ve seen so far are not what I’d consider to be of a high quality. They’re not relevant to sites (ie they are not contextual) and they look cheap and nasty. I hope that Chitika will work to attract premium brand advertisers - but in the mean time I’m considering opting out of the CPM ads at this point. Steve from UMPCPortal tells me he saw cheesy Ringtone ads on his blog and other bloggers are reporting similar low grade ads.
Opting out of the program (it is set to ‘ON’ by default) means you’re likely to take a hit financially so don’t do it without thinking it through but if you have a site where you don’t want banner ads appearing then you might want to consider this.
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| Chitika Roll Out CPM Filler Ads for Unsupported Countries | | Chitika have been rolling out their new CPM ads over the last few days. These impression based ads will appear mainly on sites with a lot of traffic from non supported countries (they only serve their own ads to traffic from USA, Australia, Belgium, Canada, Denmark, Germany, France, Italy, Netherlands, New Zealand, Spain, Sweden, UK).
In [...] [..] Read complete article | | Published 30-Apr-2008 by Darren Rowse in Chitika eMiniMalls
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| Chitika Add Interactive Premium Listing Ads Into the Mix |  Here’s a piece of news that slipped through without me noticing while I was traveling last month - Chitika have announce a program to serve ‘graphic ads’ in your Chitika ad units when they feel that a CPM would earn you more than a CPC ad.
The announced it back in March here and here:
“This [...] [..] Read complete article | | Published 15-Apr-2008 by Darren Rowse in AdvertisingChitika eMiniMalls
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| Get Up To $100 as a BONUS from Chitika |  I’m excited today to announce an exclusive special offer for ProBlogger readers from Chitika (my own #2 income earner) that could be worth up to $100 for some of you.
If you’ve previously not been accepted into Chitika or have a site that is product focused and didn’t work well previously this will be especially beneficial [...] [..] Read complete article | | Published 14-Jul-2008 by Darren Rowse in ProBlogger Site News
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| Chitika Interactive Premium Listing Units |  One of my biggest blog money makers is Chitika. I’ve reviewed and written about them many times. They’ve always done very well for me on product related sites - however on sites that don’t have a product focus they have never performed.
I’ve been nagging the Chitika team to get them to produce ads for non [...] [..] Read complete article | | Published 14-May-2008 by Darren Rowse in Chitika eMiniMalls
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Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred |
| Japan/US Differences, Similarities [Night Note] | | To: Crecente From: Bashcraft According to my kid, here's what's different in Japan and America: ? Way of writing. ? Languages are different. ? The flags are different. Things that are the same? ? Both countries have placemats. ? Both countries have 7-11. ? Both countries have doors. What you missed last night [..] Read complete article | | Published 11-Aug-2008 by Brian Ashcraft in night note Note
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| Chitika?s Response to CPM Ads Concerns | | Ryan Travis from Chitika was kind enough to respond to some of the concerns mentioned in my previous post (and it’s comments) about their CPM ads:
“We have seen that there are a LOT of times and situations where a publisher’s ads simply will not get clicked on. In these situations, it makes the most [...] [..] Read complete article | | Published 02-May-2008 by Darren Rowse in Chitika eMiniMalls
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Nerdblog.Net |
| Kotaku`s The Gamers Guide | Blogger | XBOX 360 Gamers Weblog
Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred |
| Nerdblog | Blogger | Provides news about hardware, software, notebooks, laptops, PCs, Mac, PDAs
Nerdblog.Net |
| Kotaku`s The Gamers Guide | Blogger | XBOX 360 Gamers Weblog
Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred |
| Navigate through foreign lands with the new version of AT&T Navigator |  TeleNav Navigator AT&T Navigator has recently been updated with expanded coverage for international navigation. You can now use your supported handset to find your way around any of 20 different foreign countries, all for the low price of $19.99/month. 20 countries isn’t the most comprehensive collection of nations we can imagine, but it’s a decent [...]
[..] Read complete article | | Published 22-Jul-2008 by Joshua Karp in AT&TGPSat&t navigatorolympicstelenav
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In an announcement on Vodafone’s media relations page earlier this morning, the mega carrier let the cat out of the bag that it would be bringing the iPhone to market in ten countries later this year. Vodafone stated that it has just finalized a deal with Apple, but makes no mention of exclusivity in its [...] [..] 
