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GADGETS AND GAMES DIRECTORY :: > Business Register Weblog >  Business Tech Weblogs - WEEKLYBITS.COM GADGETS AND GAMES DIRECTORY
Silicon Alley Insider
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Weblog covering digital business
Digital Business, Live From New YorkVisit Alley Insider
Address URLhttp://www.alleyinsider.com/    Registered: 22-Mar-2008
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Visit Is ESPN.com Booting (Some) Ad Networks? Is ESPN.com Booting (Some) Ad Networks? in DISTWX
By Silicon
el 24-Mar-2008

espnlogo.jpgESPN.com told MediaWeek it is dropping its third-party ad networks, including Specific Media and several others left unnamed. "We're heading down a path where it no longer suits our business needs to work with ad networks," says sales exec Eric Johnson.

But ESPN (DIS) didn't say whether its cutting ties with one of the world's biggest: AOL's Quigo (TWX), which claims ESPN.com as one of its highest-profile clients. As of this morning, Quigo was still selling ESPN.com inventory.

ESPN would understandably like the world to believe that it has no cut-rate or remnant ad inventory -- or that its brand is so pristine that letting ad networks sell on its site will sully its reputation. But unless the company is going to drop all third-party networks, it's hard to take that argument seriously.



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How To Save Advertising (Now That TV Is Toast)

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23-Nov-2008
TechCrunch Ad Rates Slashed 35%

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21-Nov-2008
TechCrunch Ad Rates Slashed 35%

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21-Nov-2008

Silicon Alley Insider Blogger

Weblog covering digital business Silicon Alley Insider Digital Business, Live From New York.

Is ESPN.com Booting (Some) Ad Networks?
ESPN.com told MediaWeek it is dropping its third-party ad networks, including Specific Media and several others left unnamed. "We're heading down a path where it no longer suits our business needs to work with ad networks," says sales exe [..] Read complete article
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Published 24-Mar-2008 by Silicon in DISTWX
Read 8 times. More hits in More articles Is ESPN.com Booting (Some) Ad Networks? Images about Is ESPN.com Booting (Some) Ad Networks?
Silicon Alley Insider Blogger

Weblog covering digital business Silicon Alley Insider Digital Business, Live From New York.

Online Publishers Blame Slow Sales On Ad Networks, Join Them Anyway
madmen.jpg - Online Publishers Blame Slow Sales On Ad Networks, Join Them Anyway Why are online publishers from Forbes.com to ESPN to Turner Networks taking shots at ad networks? Here's a theory: Their own ad sales are softening, and they suspect ad networks are partly to blam [..] Read complete article
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Published 03-Jun-2008 by Silicon in General
Read 5 times. More hits in More articles Online Publishers Blame Slow Sales On Ad Networks, Join Them Anyway Images about Online Publishers Blame Slow Sales On Ad Networks, Join Them Anyway
Silicon Alley Insider Blogger

Weblog covering digital business Silicon Alley Insider Digital Business, Live From New York.

ESPN, Like ABC, Looks To AOL For Distribution
sportscenter.jpg - ESPN, Like ABC, Looks To AOL For Distribution ESPN, an online behemoth in its own right, has decided it could use some additional distribution. ESPN inked its first online video syndication deal with AOL to put clips of shows show [..] Read complete article
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Published 08-Apr-2008 by Silicon in TSCMDISTWX
Read 5 times. More hits in More articles ESPN, Like ABC, Looks To AOL For Distribution Images about ESPN, Like ABC, Looks To AOL For Distribution
Silicon Alley Insider Blogger

Weblog covering digital business Silicon Alley Insider Digital Business, Live From New York.

ESPN: Give Us The Olympics And We'll Give You Live Coverage (DIS)
ESPN has taken out an ad in the New York Times, via an interview with reporter Richard Sandomir, where it begins campaigning for the rights to the 2014 and 2016 games. The pitch: We promise [..] Read complete article
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Published 20-Aug-2008 by Silicon in General
Read 0 times. More hits in More articles ESPN: Give Us The Olympics And We Images about ESPN: Give Us The Olympics And We
Kotaku`s The Gamers Guide Blogger

XBOX 360 Gamers Weblog Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred

ESPN Bringing Major League Baseball to Xbox Live [Baseball]
Baseball..baseball.. that's the one that's like Rounders, but with more spitting, yes? Whatever it is, ESPN has just won the rights to take its baseball 'content' and pump it out through new distribution channels. As we [..] Read complete article
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Published 21-Aug-2008 by Stuart Houghton in Baseball Espn News Sports Xbox Live
Read 3 times. More hits in More articles  ESPN Bringing Major League Baseball to Xbox Live [Baseball] Images about  ESPN Bringing Major League Baseball to Xbox Live [Baseball]
Joystiq Blogger

Covers video game news from an independent, unbiased perspective
Joystiq Joystiq

New tech puts ESPN anchors on video game gridiron
Image 0 en  - New tech puts ESPN anchors on video game gridiron Filed under: Culture, Simulations, Sports Don't be surprised if this Sunday's edition of ESPN's Sunday NFL Countdown looks a bit more like a game of Madden. According to a New York Times report, the Disney-owned sports netw [..] Read complete article
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Published 06-Sep-2008 by Kyle Orland in ea sportsEA-sportsEaSportsESPNfootballmaddenvirtual
Read 3 times. More hits in More articles New tech puts ESPN anchors on video game gridiron Images about New tech puts ESPN anchors on video game gridiron
Silicon Alley Insider Blogger

Weblog covering digital business Silicon Alley Insider Digital Business, Live From New York.

Next New Networks: Things Are Great! We Need A CEO!
herb scannell.jpg - Next New Networks: Things Are Great! We Need A CEO! Web video site Next New Networks has raised $23 million, launched a series of micro-networks, and is trying to get a handle on how it might generate revenue. Now it has another task: [..] Read complete article
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Published 13-Jun-2008 by Silicon in General
Read 7 times. More hits in More articles Next New Networks: Things Are Great! We Need A CEO! Images about Next New Networks: Things Are Great! We Need A CEO!
Silicon Alley Insider Blogger

Weblog covering digital business Silicon Alley Insider Digital Business, Live From New York.

ESPN Plays Catch Up In High School Sports (DIS)
HSFootball.jpg - ESPN Plays Catch Up In High School Sports (DIS) ESPN (DIS) is late getting into the online high school sports market. To name a few competitors: Sports Illustrated (TWX) got into it last year by funding Takkle.com, and integrating the s [..] Read complete article
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Published 16-May-2008 by Silicon in DISTWX
Read 9 times. More hits in More articles ESPN Plays Catch Up In High School Sports (DIS) Images about ESPN Plays Catch Up In High School Sports (DIS)
The Boy Genius Report Blogger

The gadgets and technology weblog
Boy Genius Report

EA Sport?s Virtual Playbook goes Live on ESPN Today
Image 0 en  - EA Sport?s Virtual Playbook goes Live on ESPN Today Football commentary goes virtual today when ESPN’s NFL Countdown will debut EA Sport’s new Virtual Playbook technology. A specialized digital studio camera and an adaptation of EA’s Madden NFL video game will combine to create a virtual field filled with virtual players and live commentators. Commentators can use the gaming engine to analyze team strategy, [...] [..] Read complete article
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Published 07-Sep-2008 by Kelly Hodgkins in Home EntertainmentNewsEA SportsESPNMadden 09NFL CountdownNFL Football
Read 4 times. More hits in More articles EA Sport?s Virtual Playbook goes Live on ESPN Today Images about EA Sport?s Virtual Playbook goes Live on ESPN Today
Problogger Blogger

Blog tips to help you blogging
ProBlogger Blog Tips Make Money Online

Talking Blog Networks
There has been ALOT of talk around the blogosphere about blog networks lately - ALOT! Some of it is as a result of the closing of the Know More Media blog network, some of it as a result of AOL and Gawker making changes to the way their networks pay bloggers and some of it is…. [...] [..] Read complete article
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Published 31-Jul-2008 by Darren Rowse in Blog Networks
Read 6 times. More hits in More articles Talking Blog Networks Images about Talking Blog Networks
Silicon Alley Insider Blogger

Weblog covering digital business Silicon Alley Insider Digital Business, Live From New York.

Networks Finally Warming Up To Live Sports On The Web, Fans Loving It
Great news for sports fans: It's shaping up to be the year that broadcast networks finally get comfortable with the idea of putting live games on the Web. Not long ago, the networks were most leery ab [..] Read complete article
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Published 11-Sep-2008 by Silicon in General
Read 2 times. More hits in More articles Networks Finally Warming Up To Live Sports On The Web, Fans Loving It Images about Networks Finally Warming Up To Live Sports On The Web, Fans Loving It
Silicon Alley Insider Blogger

Weblog covering digital business Silicon Alley Insider Digital Business, Live From New York.

Looking For Revenue, Next New Networks Cozies Up To Sponsors
nextnewsponsor.jpg - Looking For Revenue, Next New Networks Cozies Up To Sponsors Next New Networks has long avoided the model pursued by many of its smaller, less well-funded competitors: Creating video expressly for advertisers. That's pretty much over [..] Read complete article
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Published 18-Jul-2008 by Silicon in General
Read 1 times. More hits in More articles Looking For Revenue, Next New Networks Cozies Up To Sponsors Images about Looking For Revenue, Next New Networks Cozies Up To Sponsors

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