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Send to email | MySpace-MSN-Yahoo? No Thanks (And Why Does MSFT Need NWS To Raise Bid?) in NWSYHOOMSFT | By Silicon el 10-Apr-2008 |
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Could Microsoft (MSFT) and News Corp (NWS) really combine forces to go after Yahoo? Of course. Would this be a smart combination? NO. (See below)
Meanwhile, what's with all this chatter about how partnering with News Corp would allow Microsoft to raise its Yahoo (YHOO) bid? Microsoft is one of the richest corporations on earth, with a $300 billion market cap, $20 billion of cash, no debt, and a cash-flow fire hose that blasts out $15 billion a year. Why would it need the help of a relatively puny media company to raise its Yahoo bid? Answer? It wouldn't. (See below)
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MSN-Yahoo-MySpace? No Thanks
Yes, we know, MySpace is not quite dead yet. And neither is MSN. Or Yahoo for that matter. But we've already been quite clear that we think the Microsoft-Yahoo combination is going to be a disaster, at least if the combination is structured as a wholly-owned division of Microsoft (If Microsoft spins MSN into Yahoo and Yahoo remains a stand-alone public company, we actually love the combo).
But if Microsoft and Yahoo are going to face integration and execution challenges, imagine what would happen if you tried to smash MSN-Yahoo-and-MySpace together at the same time, especially under one gigantic roof in Redmond. Talk about a clusterf***!
Could there eventually be synergy between these companies? Aren't they complementary in some ways? Yes and yes. On paper. In reality, without perfect execution, the integration process would be a nightmare. We'd far rather see Microsoft spin MSN into Yahoo, Yahoo digest MSN, and THEN, if it still makes sense, the combined company merge with MySpace.
All of which is to say... If Microsoft tries to combat a Yahoo-AOL-Google tie-up by offering, say, $33 a share in Yahoo-MSN-MySpace stock, we expect to say "No, thanks." If they want to persuade us to take a flyer on that digital-age Frankenstein, they're going to have to pay a lot more than that.
Does Microsoft Really Need News Corp To Raise Its Yahoo Bid?
Give us a break. Microsoft has a $300 billion market cap, $20 billion in cash, and no debt. Microsoft could jack its Yahoo offer 50% and barely feel it. Whatever cash Murdoch can bring to the table is gravy, not meat.
See Also: Jerry Strikes Back: AOL and Yahoo On Verge of Merger Why The Yahoo-Microsoft Deal Will Be a Disaster

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| MySpace Announces Data Availability Launch (NWS) | MySpace has officially unveiled a program (press release) that will allow users to share MySpace photos, TV networks, and friend networks with Yahoo!, eBay, Twitter, and Photobucket. See an example of how it works at the end of the post.
On the call, MySpace execs said that the program would be launching worldwide in the next several weeks, but they would not pin down a start date. Th [..] Read complete article |  | Published 08-May-2008 by Silicon in General Read 3 times. More hits in  |
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| MySpace: Not Dead Yet | We see plenty of evidence -- both anecdotal and statistical -- that MySpace's growth is sputtering. But it's good to remember that slowing or no, News Corp.'s social network is still ginormous. In February, for instance, MySpace rounded [..] Read complete article |  | Published 27-Mar-2008 by Silicon in General Read 10 times. More hits in  |
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