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 Send to email | Resistance Is Futile: Facebook Wears Down Wary Users With Redesign in General |  By Silicon
el 03-Sep-2008 | 
Facebook has been giving users the chance to try out the site's new design before it switches over permanently in the middle of this month -- and many users have let them know that they liked the old design just fine, thanks.
But from the looks of things, they're starting to come around. Of the 65% of U.S. Facebook users who accessed the new site from Aug. 17-23, Compete says 40% of those visitors switched back to the old design in the same browsing session. That's a lot, but it's at least an improvement over mid-July, when 55% of "new" Facebook users switched back to the old site in the same session.
Facebook has faced some intense backlash from users (and commentators) when it's made sudden changes in the past - like the addition of news feeds two years ago, and targeted advertising last fall. But those were privacy-related concerns; this is just a new user interface. At very least, we think it's a good idea the company has let its members get used to the changes while still giving them the temporary option of going back to the old, familiar design.
CompeteNewFacebook.gif: Paste this image in your site, Myspace, Facebook, Ebay copy this code...
Graph from the Compete Blog
See Also:
Facebook Users Complain About Redesign, Prove That Redesign Is A Huge Success
Facebook Developers: Much-Dreaded Redesign Not So Terrible, After All
Found! A Developer Who Likes The Facebook Redesign
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| Facebook Finally Launching Redesign Next Week |  Facebook is launching its long-awaited redesign next week. The changes have been previewed since early May, and they are a pretty thorough overhaul of the current design. They organize everything into tabs, and remove a lot of the clutter from profiles.
Application developers aren't crazy about the changes, though. They say that the redesign makes it much harder for their apps to spread, [..] Read complete article | | Published 08-Jul-2008 by Silicon in General
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| Is The Redesign Killing Facebook Apps? |  Facebook developers have stayed relatively quiet about the site's new design compared to the site's users - some of whom are revolting loudly and obnoxiously. But it seems developers are starting to see what they fear [..] Read complete article | | Published 23-Sep-2008 by Silicon in General
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