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Send to email | Sams: No Free WoW [World Of Warcraft] in World of Warcraft Blizzard Free-To-Play Microtransactions Paul sams | By Leigh Alexander el 01-Jul-2008 | It's currently popular to theorize that nearly all gaming will end up free or nearly free at some point, distributed via browser and monetized through ad support, microtransactions or scalable subscription models. Faith in this business model's been instated by the early success of many free-to-play web-based MMOs (many of them for kids, mind). But what about the arguable king of all MMOs, World of Warcraft? Will it ever get on the trendwagon and go free, or offer a free option, at least? Not so much, says Blizzard COO Paul Sams, as part of an in-depth Gamasutra interview: I don?t envision us changing the business model for World of Warcraft. It?s been working really well in each of the markets. The game has been designed in such a way to where we determined the business model to wrap that around what the game experience was. Given that we?re not looking to significantly modify the overall gameplay experience, which is I think is something you?d need in order to do item-based stuff, what that says to me is the business model?s going to remain the same for WoW, and then as new products come about for Blizzard, we?ll look at what the business model is that?s right for each of those games. If we make a game that?s right for an item-based game, then we would do that ? if it?s the right business model. But really, the game drives what the business model is. And WoW has been built in such a way where I don?t think that would be the way we?d go. It is an interesting point that microtransactions-driven business models need a concurrent gameplay structure to support it. Okay, then!

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 | Kotaku`s The Gamers Guide | Blogger | XBOX 360 Gamers Weblog
Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred |
| Sams: No Free WoW [World Of Warcraft] | | It's currently popular to theorize that nearly all gaming will end up free or nearly free at some point, distributed via browser and monetized through ad support, microtransactions or scalable subscription models. Faith in this business model's been instated by the early success of many free-to-play web [..] Read complete article | ![Subscribe to Sams: No Free WoW [World Of Warcraft]](http://www.weeklybits.com/images/yaaqui3.gif) | Published 01-Jul-2008 by Leigh Alexander in World of Warcraft Blizzard Free-To-Play Microtransactions Paul sams Read 7 times. More hits in ![Images about Sams: No Free WoW [World Of Warcraft]](./images/photo.gif) |
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 | Kotaku`s The Gamers Guide | Blogger | XBOX 360 Gamers Weblog
Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred |
 | Kotaku`s The Gamers Guide | Blogger | XBOX 360 Gamers Weblog
Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred |
 | Kotaku`s The Gamers Guide | Blogger | XBOX 360 Gamers Weblog
Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred |
| World Of Warcraft Plagued By Zombies [World Of Warcraft] | | I spent the better part of yesterday evening in World of Warcraft, turning the entire NPC population of The Crossroads into shambling zombies. As part of the lead-up next month's Wrath of the Lich King expansion, Blizzard unleashed [..] Read complete article | ![Subscribe to Sams: No Free WoW [World Of Warcraft]](http://www.weeklybits.com/images/yaaqui3.gif) | Published 23-Oct-2008 by Mike Fahey in World of Warcraft Blizzard Gallery News Wrath of the Lich King Zombies Read 3 times. More hits in ![Images about World Of Warcraft Plagued By Zombies [World Of Warcraft]](./images/photo.gif) |
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 | Kotaku`s The Gamers Guide | Blogger | XBOX 360 Gamers Weblog
Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred |
| Here, The Lich King System Requirements [World Of Warcraft] | | Blizzard have released the specs sheet for their upcoming World of Warcraft expansion, Wrath of the Lich King. And, yes, being World of Warcraft, they're nice and low (though they have been upgraded from previous WoW specs, just a [..] Read complete article | ![Subscribe to Sams: No Free WoW [World Of Warcraft]](http://www.weeklybits.com/images/yaaqui3.gif) | Published 08-Oct-2008 by Luke Plunkett in World of Warcraft Blizzard Mac News PC Pc Games Wrath of the Lich King Read 5 times. More hits in ![Images about Here, The Lich King System Requirements [World Of Warcraft]](./images/photo.gif) |
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 | Joystiq | Blogger | Covers video game news from an independent, unbiased perspective Joystiq Joystiq |
 | Joystiq | Blogger | Covers video game news from an independent, unbiased perspective Joystiq Joystiq |
| Bejeweled add-on coming to World of Warcraft | Filed under: PC, Puzzle, MMO, Casual
There are many ways to deal with the boredom that can sometimes strike during lengthy World of Warcraft sessions -- other than walking away from the computer to partake in a mor [..] Read complete article | ![Subscribe to Sams: No Free WoW [World Of Warcraft]](http://www.weeklybits.com/images/yaaqui3.gif) | Published 21-Sep-2008 by Griffin McElroy in add-onbejeweledbeshardedblizzardpopcapworld-of-warcraftwow Read 4 times. More hits in  |
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 | Joystiq | Blogger | Covers video game news from an independent, unbiased perspective Joystiq Joystiq |
| iPhone gets (unoffical) World of Warcraft apps | Filed under: Mac, PC, MMO, MobileA marriage of MMO powerhouse World of Warcraft and mobile phones may seem technically unsound, but it's not exactly a pipe dream either. First there was the guy who sort of, kind of but n [..] Read complete article | ![Subscribe to Sams: No Free WoW [World Of Warcraft]](http://www.weeklybits.com/images/yaaqui3.gif) | Published 01-Aug-2008 by Justin McElroy in iphoneworld-of-warcraftwow Read 3 times. More hits in  |
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 | Kotaku`s The Gamers Guide | Blogger | XBOX 360 Gamers Weblog
Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred |
 | Joystiq | Blogger | Covers video game news from an independent, unbiased perspective Joystiq Joystiq |
| Warcraft Retrospective: Part III is ready to WoW | Filed under: Mac, PC, Online, RPGs, MMO
GameTrailers continues its Warcraft Retrospective by delving deep into the World of Warcraft, where the women are strong, the men are good looking, and all the children are above average. Th [..] Read complete article | ![Subscribe to Sams: No Free WoW [World Of Warcraft]](http://www.weeklybits.com/images/yaaqui3.gif) | Published 13-Nov-2008 by Alexander Sliwinski in warcraftwarcraft-retrospectiveworld-of-warcraft Read 1 times. More hits in  |
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 | Kotaku`s The Gamers Guide | Blogger | XBOX 360 Gamers Weblog
Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred |
| Why You Should Comment On Kotaku [Community] | | I was taking my morning constitutional in a place that shall not be named, flipping through issue five of Wildstorm's World of Warcraft comic book (excellent series, BTW), when I spied an advertisement for the World of Warcraft Figure Prints service...you [..] Read complete article | ![Subscribe to Sams: No Free WoW [World Of Warcraft]](http://www.weeklybits.com/images/yaaqui3.gif) | Published 03-Jun-2008 by Mike Fahey in CommentingFigure PrintsOriginal Read 2 times. More hits in ![Images about Why You Should Comment On Kotaku [Community]](./images/photo.gif) |
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