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GADGETS AND GAMES DIRECTORY :: > Business Register Weblog >  Business Tech Weblogs - WEEKLYBITS.COM GADGETS AND GAMES DIRECTORY
Silicon Alley Insider
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Digital Business, Live From New YorkVisit Alley Insider
Address URLhttp://www.alleyinsider.com/    Registered: 22-Mar-2008
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Visit Social Network Spending Estimates Down Globally, Too Social Network Spending Estimates Down Globally, Too in General
By Silicon
el 21-May-2008

Last week research firm eMarketer dropped its US social network spending projections; now it's taking down its projection for international social net spending as well. The company is projecting that by 2011, advertisers will spend $4.3 billion worldwide on social networks; it had previously guess the number would be $4.7 billion. The company's previous global estimate of $1.9 billion in 2008 spending (1 billion pounds) remains the same. Last week it took down its US 2008 estimate to $1.4 billion from $1.8 billion.

Same story, differnet data set: The economy isn't great and while some advertisers -- particularly media and entertainment companies -- use social networks for specific campaigns, the networks haven't developed models that make advertisers feel good about dumping big budgets there.

Related: Economic Slowdown Slamming Ad Networks, Desperate Publishers That Use Them
News Corp: Selling Ads For MySpace Is Hard Work!



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21-Nov-2008
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21-Nov-2008
Twitter's New MVP: Following Shaq Is Fun

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21-Nov-2008

Silicon Alley Insider Blogger

Weblog covering digital business Silicon Alley Insider Digital Business, Live From New York.

Social Network Spending Estimates Down Globally, Too
Last week research firm eMarketer dropped its US social network spending projections; now it's taking down its projection for international social net spending as well. The company is projecting that by 2011, advertisers will spend $4.3 billion worldwide on social networks; it had previously guess the number would be $4.7 billion. The company's previous global estimate of $1.9 billion in 2008 s [..] Read complete article
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Published 21-May-2008 by Silicon in General
Read 8 times. More hits in More articles Social Network Spending Estimates Down Globally, Too Images about Social Network Spending Estimates Down Globally, Too
Silicon Alley Insider Blogger

Weblog covering digital business Silicon Alley Insider Digital Business, Live From New York.

Verizon Pulls Plug On Social Network, Reminds World It Had A Social Network
tumbleweed.jpg - Verizon Pulls Plug On Social Network, Reminds World It Had A Social Network Breaking news: Verizon has a social network. You didn't know about it? Neither did we. That's probably why they're shutting it down and moving it to their Facebook page. The moral? [..] Read complete article
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Published 04-Jun-2008 by Silicon in General
Read 8 times. More hits in More articles Verizon Pulls Plug On Social Network, Reminds World It Had A Social Network Images about Verizon Pulls Plug On Social Network, Reminds World It Had A Social Network
Silicon Alley Insider Blogger

Weblog covering digital business Silicon Alley Insider Digital Business, Live From New York.

Report: High School Social Network Sconex Shuts Down
lockers.jpg - Report: High School Social Network Sconex Shuts Down High school students are huge social network users. But just building a social network catered to them doesn't guarantee success. This, apparently, is the lesson we can learn from Sconex [..] Read complete article
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Published 20-Aug-2008 by Silicon in ALOY
Read 3 times. More hits in More articles Report: High School Social Network Sconex Shuts Down Images about Report: High School Social Network Sconex Shuts Down
Kotaku`s The Gamers Guide Blogger

XBOX 360 Gamers Weblog Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred

EA Officially Snags "Napster"-Founded Social Net [EA Social Net Official]
Reports that Electronic Arts was set to acquire Sean "Napster" Fanning's latest venture, a social network, are now official. EA announced last night that it acquired Napster's ThreeSF, owners of a social network called Rupture. Terms of the deal were not disclosed, but earlier reports pe [..] Read complete article
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Published 04-Jun-2008 by Leigh Alexander in Electronic ArtsNapsterRuptureSocial Networking
Read 7 times. More hits in More articles EA Officially Snags "Napster"-Founded Social Net [EA Social Net Official] Images about EA Officially Snags "Napster"-Founded Social Net [EA Social Net Official]
Silicon Alley Insider Blogger

Weblog covering digital business Silicon Alley Insider Digital Business, Live From New York.

Check-Printers Deluxe Corp.: Now We're A Social Network, Too (DLX)
partnerup-logo.jpg - Check-Printers Deluxe Corp.: Now We We've seen a series of companies that aren't social network companies hit with a flash of wisdom this year -- Hey! We're not social networks! -- followed by bold move: They [..] Read complete article
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Published 30-Jul-2008 by Silicon in DLX
Read 0 times. More hits in More articles Check-Printers Deluxe Corp.: Now We Images about Check-Printers Deluxe Corp.: Now We
Kotaku`s The Gamers Guide Blogger

XBOX 360 Gamers Weblog Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred

EA Snags "Napster"-Founded Social Net? [EA Gets A Social Network?]
Remember Shawn "Napster" Fanning? TechCrunch is reporting that Electronic Arts is about to plunk down $30 million on Rupture, a social network for gamers that Fanning started up with co-founder Jon Baudanza, who'd both become EA employees in the deal. [..] Read complete article
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Published 12-May-2008 by Leigh Alexander in acquisitionEaEA Gets A Social Network?RumorRuptureSocial Networking
Read 10 times. More hits in More articles EA Snags "Napster"-Founded Social Net? [EA Gets A Social Network?] Images about EA Snags "Napster"-Founded Social Net? [EA Gets A Social Network?]
Silicon Alley Insider Blogger

Weblog covering digital business Silicon Alley Insider Digital Business, Live From New York.

Monster-owned Social Network Tickle Shutting Down (MNST)
goingoutofbusiness.jpg - Monster-owned Social Network Tickle Shutting Down (MNST) It's officially (by our count) a trend: Another company that isn't Facebook or MySpace has stopped trying to run a social network. We've already seen Conde Nast and Verizon [..] Read complete article
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Published 06-Jun-2008 by Silicon in MNST
Read 7 times. More hits in More articles Monster-owned Social Network Tickle Shutting Down (MNST) Images about Monster-owned Social Network Tickle Shutting Down (MNST)
Silicon Alley Insider Blogger

Weblog covering digital business Silicon Alley Insider Digital Business, Live From New York.

Jeff Bezos Makes Yet Another Angel Investment: Social Gaming Network
jeffbezos3.jpg - Jeff Bezos Makes Yet Another Angel Investment: Social Gaming Network Amazon founder Jeff Bezos has invested an undisclosed amount of money in Social Gaming Network, a leading game developer on Facebook and other social networks. Bezos did the deal through [..] Read complete article
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Published 14-Jul-2008 by Silicon in AMZN
Read 4 times. More hits in More articles Jeff Bezos Makes Yet Another Angel Investment: Social Gaming Network Images about Jeff Bezos Makes Yet Another Angel Investment: Social Gaming Network
Kotaku`s The Gamers Guide Blogger

XBOX 360 Gamers Weblog Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred

Which Publishers Can Think Globally, Act Globally? [Feature]
Games are a global business. After all, how many other industries could I work in where I live in Australia, work for an American-based company and can be read by anyone from Portugal to the Philippines a [..] Read complete article
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Published 22-May-2008 by Luke Plunkett in FeatureHalo 3MicrosoftNintendoOriginalPublishersSonyTop
Read 8 times. More hits in More articles Which Publishers Can Think Globally, Act Globally? [Feature] Images about Which Publishers Can Think Globally, Act Globally? [Feature]
Kotaku`s The Gamers Guide Blogger

XBOX 360 Gamers Weblog Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred

Raptr - Social Gaming Network Enters Public Beta [Raptr]
Sometimes Facebook, Myspace, Bebo, Orkut and OpenSocial just aren't enough. Too much real world stuff, not enough gamerscore bragging. Enter Raptr - a new social network for gamers founded by Dennis 'Thresh' Fong (he had to do something with all tha [..] Read complete article
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Published 04-Sep-2008 by Stuart Houghton in Raptr Culture Live News psn Social Social Networking Steam Thresh WoW Xbla Xfire
Read 2 times. More hits in More articles  Raptr - Social Gaming Network Enters Public Beta [Raptr] Images about  Raptr - Social Gaming Network Enters Public Beta [Raptr]
Silicon Alley Insider Blogger

Weblog covering digital business Silicon Alley Insider Digital Business, Live From New York.

Omnicom: US Ad Sales Slow, International Still Strong
The bottom did not fall out of U.S. ad spending in Q1, but overseas spending is still the prime driver behind Omnicom Group's (OMC) Q1 results, which beat Wall Street estimates on revenue and earnings. Global revenue was up 12.5% to $3.2 billion, but that was driven by international, which rose 18.3% compared to domestic U.S. revenue, up 7.6%. Organic revenue, excluding currency fluctuations an [..] Read complete article
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Published 22-Apr-2008 by Silicon in OMC
Read 9 times. More hits in More articles Omnicom: US Ad Sales Slow, International Still Strong Images about Omnicom: US Ad Sales Slow, International Still Strong
Silicon Alley Insider Blogger

Weblog covering digital business Silicon Alley Insider Digital Business, Live From New York.

Advertisers' Preferred Social Media Spend: None
Social media ad network rates declined 3% in the third quarter. And no wonder: when 1,200 polled client-side marketers, media and creative agency execs were asked to name their "preferred social media site for [..] Read complete article
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Published 10-Nov-2008 by Silicon in General
Read 0 times. More hits in More articles Advertisers Images about Advertisers

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