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| Address URL | http://www.alleyinsider.com/ Registered: 22-Mar-2008 |
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 Send to email | Some Good News Out Of Sunnyvale: A Yahoo Product That Looks Cool (YHOO) in General |  By Silicon
el 10-Jul-2008 |
yahoo-hq.jpg: Paste this image in your site, Myspace, Facebook, Ebay copy this code...
 Remember when Yahoo did really cool and innovative stuff? It used to happen all the time. But here's a blast from the past: An innovative scheme that lets developers and publishers customize Yahoo's core search product to their liking.
Dubbed BOSS (Build Your Own Search Service), the program lets anyone use Yahoo's search technology and index -- and allows them to rank and present results however they want.
For example, Colorado-based Me.dium is using BOSS to create what it's calling "Social Search" -- which takes Yahoo's results, then orders them based on the how many people are visiting the sites at a given time. That sounds interesting, although we can't figure out why Me.dium would go out of its way to confuse users and bloggers by using a name Yahoo has already attached to a failed product.
Once the program leaves beta, anyone who uses BOSS will be required to use Yahoo search ads. But no one's going to confuse this program's impact on Yahoo's financials with, say, the Google deal. In the old days, that'd be OK -- Yahoo was in the position to try out neat concepts with long-term potential. But those days are long gone.
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| Former Fed Regulator: Google-Yahoo Deal A Tough Sell To Feds (MSFT, YHOO, GOOG) | | Stifel Nicolaus analyst Blair Levin has broken down the odds that Washington approves one of multiple tie-ups in play right now: Microsoft (MSFT) buys all of Yahoo (YHOO) ; Microsoft buys Yahoo search; Yahoo hands over some of search to Google (GOOG).
Blair's bio makes him worth listening to: He was chief of staff to former FCC chair Reed Hundt for a good stretch of the Clinton administr [..] Read complete article | | Published 19-May-2008 by Silicon in GOOGYHOOMSFT
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| How Deep Are Yahoo's Cuts? | | After our recent posts about a hiring freeze at Yahoo (YHOO), we're hearing more stories which (anecdotally) confirm that Sunnyvale is battening down the hatches. Here's one, via e-mail, from We [..] Read complete article | | Published 13-Jun-2008 by Silicon in YHOO
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At the WSJ's D conference, Bill Gates and Steve Ballmer sit down for a lengthy chat that's part interview, part argument and part product demo. The news: No news, says Ballme [..] 
Two bits of good news this morning:
1. Yahoo Finance has innovated! (Okay, that's a joke. We work at Yahoo Finance--as a host for TechTicker, a cool new video/blog pr [..] 
The SEC filing for the Google-Yahoo search deal has one interesting tidbit: An escape clause designed specifically with Microsoft, Time Warner, or News Corp in mi [..] 
Google, in its quest to convince people that its search ad deal with Yahoo is a good thing for the industry -- and not a monopoly over search -- has launched a fact site detailing exactly how the deal will work [..] 
