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GADGETS AND GAMES DIRECTORY :: > Business Register Weblog >  Business Tech Weblogs - WEEKLYBITS.COM GADGETS AND GAMES DIRECTORY
Silicon Alley Insider
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Weblog covering digital business
Digital Business, Live From New York.Visit Silicon Alley Insider
Address URLhttp://www.alleyinsider.com/    Registered: 22-Mar-2008
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Visit Testing YouTube's New Demographics Tool: Men Like Xbox, Fire! Testing YouTube's New Demographics Tool: Men Like Xbox, Fire! in General
By Silicon
el 15-May-2008

xbox-fire.jpgYouTube has added demographic info to Insight, its free stats tool for video uploaders. What does it do? Not much: Tells you age ranges and gender of people who viewed your video within a selected date range.

We put it to task on our most popular video, "Xbox Fire," a local news story about... an Xbox fire. What did we learn?

- The audience for our video -- which has about 18,000 views -- is overwhelmingly male. Some 91% of viewers are guys.

- Age stats skewed a bit older than we expected. Between 25-30% of viewers -- the biggest group -- were between 35 and 45. Another 15-20% each came from three younger demos: 0-18, 18-25, and 25-35.

xbox-fire-demos.gif

See Also:
YouTube's Secret Ad Plan Revealed: 'Buzz Targeting'
Google: Getting Goose Eggs From YouTube, Six Other Businesses
Want News On The China Earthquake? Forget CNN and Try YouTube



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Testing YouTube

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Apple's iPhone Getting More Popular With Enterprise Buyers, Says Study (AAPL, RIMM)

smartphone-august-2008.gif - Apple
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27-Aug-2008
Alibaba Posts Big Q2, But Sees Darker Times Ahead

alibabaq2chart.jpg - Alibaba Posts Big Q2, But Sees Darker Times Ahead
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27-Aug-2008
Tumblr Helps You Find Wacky Photos Faster, Meet Your Neighbors

tumblr-map.jpg - Tumblr Helps You Find Wacky Photos Faster, Meet Your Neighbors
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27-Aug-2008

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