By Silicon el 15-May-2008 |
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YouTube has added demographic info to Insight, its free stats tool for video uploaders. What does it do? Not much: Tells you age ranges and gender of people who viewed your video within a selected date range.
We put it to task on our most popular video, "Xbox Fire," a local news story about... an Xbox fire. What did we learn?
- The audience for our video -- which has about 18,000 views -- is overwhelmingly male. Some 91% of viewers are guys.
- Age stats skewed a bit older than we expected. Between 25-30% of viewers -- the biggest group -- were between 35 and 45. Another 15-20% each came from three younger demos: 0-18, 18-25, and 25-35.
xbox-fire-demos.gif: Paste this image in your site, Myspace, Facebook, Ebay copy this code...
See Also: YouTube's Secret Ad Plan Revealed: 'Buzz Targeting' Google: Getting Goose Eggs From YouTube, Six Other Businesses Want News On The China Earthquake? Forget CNN and Try YouTube

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