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Send to email | Where Are The New Macs? Wait A Month (AAPL) in AAPL | By Silicon el 11-Sep-2008 | Apple (AAPL) boss Steve Jobs trotted out his company's new iPod lineup and an update to its iTunes software this week. Missing from his presentation: Any word on new Mac laptops, which some observers and investors had been expecting.
Why now? Apple's notebook line is getting old: According to MacRumors' excellent Mac buyer's guide, it's been 198 days since Apple updated the MacBook or the MacBook Pro, which, on average, get updates every 192-194 days. So both series are due for an upgrade, likely including new Intel chips, and potentially new, metal cases for MacBooks, which are currently plastic. It's also possible Apple will slice a few hundred dollars off some of its laptops to boost sales.
When will this happen? Street analysts now expect Apple to announce new MacBooks in October or November. Daring Fireball blogger John Gruber -- who's as connected to the Apple backchannel as anyone -- says Oct. 14 is the date, specifically. Sounds plausible to us.
Why is this important? Because Apple's Mac business has recently been driving the bulk of Apple's growth, now that iPod growth has slowed significantly, and as iPhone growth ramps up. We now know that new Macs probably won't play a role in Apple's September quarter. But any boost Apple can get from new Macs in the December quarter will be very helpful.
In the meantime, we've recently been asked by several people if they should bother waiting for the new MacBooks, or take the plunge now. With upgrades imminent -- possibly a month away -- we'd wait if it were our money. But we don't expect the updates to be revolutionary: definitely faster, potentially sleeker, maybe cheaper, possibly a few new toys -- but still a laptop. Sort of like the difference between the old iPod nano and the new iPod nano -- looks better, a bit more capacity, but nothing major. So if you need a new computer today, go for it.
See Also: Apple's iTunes HD Brain Teaser: More Files Or More Work? Apple's Holiday iPod Story: Same As Last Year Is Apple Losing Its Touch? The Numbers Say No

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 | Kotaku`s The Gamers Guide | Blogger | XBOX 360 Gamers Weblog
Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred |
 | Joystiq | Blogger | Covers video game news from an independent, unbiased perspective Joystiq Joystiq |
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| Ding! Majesco serves up more Cooking Mama for Wii | Filed under: Nintendo Wii, Casual
While we wait (and wait, and wait ... ) for an official Iron Chef game (maybe if we clap our hands and click our heels it'll happen?) there's a new entree on the cooking game menu fro [..] Read complete article |  | Published 01-Jul-2008 by Randy Nelson in cooking-mamacooking-mama-world-kitchenmajesco Read 3 times. More hits in  |
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 | Kotaku`s The Gamers Guide | Blogger | XBOX 360 Gamers Weblog
Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred |
| Wait For Next Fallout Won't Be Too Long [Fallout 3] | | The wait between Fallout 2 and Fallout 3 was way too long, Eight years too long, in fact. So will we have to wait close to another decade to get our hands on, say, Fallout 4? Speaking to Reuters, Todd Howard, executive producer at Bethesda Softworks, discu [..] Read complete article |  | Published 23-Oct-2008 by Jim Reilly in Fallout 3 Bethesda Fallout Read 0 times. More hits in  |
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 | Kotaku`s The Gamers Guide | Blogger | XBOX 360 Gamers Weblog
Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred |
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