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Send to email | Who Can Make Sense Of This PlayStation 3 Ad? [Marketing] in Marketing Ads Advertising Playstation 3 PS3 | By Michael McWhertor el 22-Sep-2008 | With the exception of Sony's "U R Not E" campaign and the inflicting of Saliva's godawful "Ladies and Gentlemen" upon us a countless number of times this year, we're generally fans of the PlayStation marketing machine. We even kind of liked the "This Is Living" series of non sequitors that annoyed UK gamers in 2007. That said, we're having a hard time wrapping our string of brain cells around the "Matrjoska" print ad running in Spain. Are Sony trying to appeal to the portly gamer set who prefer to masquerade as teenage waifs online? Or is it the other way around, speaking to the blue ocean market of women with runway physiques who desperately long to be a morbidly obese and wear nothing but brown? Or is it just "Look, nipples!"? We're stumped. PS3: Matrjoska [Ads of the World]

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 | Kotaku`s The Gamers Guide | Blogger | XBOX 360 Gamers Weblog
Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred |
 | Kotaku`s The Gamers Guide | Blogger | XBOX 360 Gamers Weblog
Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred |
| Ian Bogost on Advertising in Games [Money Money Money] | | Ok, so a billboard in a driving game may make sense — but what about games where it doesn't make sense? As Ian Bogost points out, "Would an orc order pizza? Does a dystopian planet from the future need a pacer drink?":
This un [..] Read complete article | ![Subscribe to Who Can Make Sense Of This PlayStation 3 Ad? [Marketing]](http://www.weeklybits.com/images/yaaqui3.gif) | Published 04-May-2008 by Maggie Greene in AdvergamesAdvertisingBusinessEconomicsIan Bogostmoney money moneyNews Read 6 times. More hits in ![Images about Ian Bogost on Advertising in Games [Money Money Money]](./images/photo.gif) |
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 | Kotaku`s The Gamers Guide | Blogger | XBOX 360 Gamers Weblog
Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred |
 | Joystiq | Blogger | Covers video game news from an independent, unbiased perspective Joystiq Joystiq |
 | Kotaku`s The Gamers Guide | Blogger | XBOX 360 Gamers Weblog
Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred |
| Hot Topic Slashes Prices On LE Halo 3 Xbox 360 [Dealtaku] | | I know what you're thinking - why the hell is Hot Topic selling video game consoles? It doesn't make any sense to me, and it doesn't seem to have made sense to many consumers either, as the trendy in a stupid sort of way retail chain is sitting on a large number of limited edit [..] Read complete article | ![Subscribe to Who Can Make Sense Of This PlayStation 3 Ad? [Marketing]](http://www.weeklybits.com/images/yaaqui3.gif) | Published 08-Sep-2008 by Mike Fahey in Dealtaku Halo 3 Hot Topic Limited edition News Spartan Green Xbox 360 Read 1 times. More hits in ![Images about Hot Topic Slashes Prices On LE Halo 3 Xbox 360 [Dealtaku]](./images/photo.gif) |
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| Second Gates & Seinfeld Ad debuts | | On Thursday, Microsoft debuted the second advertisement in its recently launched marketing campaign to improve the public perception of Windows Vista. The first advertisement was met with mixed reactions. Some people noted the comedic qualities and loved it while others failed to see the humor and thought it made no sense. This second ad places [...]
[..] Read complete article | ![Subscribe to Who Can Make Sense Of This PlayStation 3 Ad? [Marketing]](http://www.weeklybits.com/images/yaaqui3.gif) | Published 12-Sep-2008 by Kelly Hodgkins in NewsWindows VistaAdadvertisementGatesmicrosoftSeinfeldvista Read 3 times. More hits in  |
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 | Kotaku`s The Gamers Guide | Blogger | XBOX 360 Gamers Weblog
Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred |
 | Kotaku`s The Gamers Guide | Blogger | XBOX 360 Gamers Weblog
Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred |
| Rockstar Doesn't Get Hardcore/Casual Division [Gtaiv] | | Rockstar gets lots of things — like how to make and launch hugely successful games. But what's one thing Rockstar does not get? Like at all? Company co-founder Sam Houser explains: The division doesn?t make sense to us; good games will usually sell and be popular, bad g [..] Read complete article | ![Subscribe to Who Can Make Sense Of This PlayStation 3 Ad? [Marketing]](http://www.weeklybits.com/images/yaaqui3.gif) | Published 18-Aug-2008 by Brian Ashcraft in Gtaiv grand theft auto IV News Rockstar sam houser Read 0 times. More hits in  |
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 | Kotaku`s The Gamers Guide | Blogger | XBOX 360 Gamers Weblog
Gossip, news and leaks for obsessive gamers Kotaku As if you don't waste enough of your time in a gamer's haze, here's Kotaku: a gamer's guide that goes beyond the press release. Gossip, cheats, criticism, design, nostalgia, pred |
| PSN Boasts 14 Million Active Users [Playstation 3] | | We recently passed the PlayStation 3's 2nd birthday, and of course the official PlayStation Blog couldn't let that sort of milestone pass without taking a moment to praise themselves for their efforts. In his celebratory post yesterday, PlayStation director of hardware marketing John Koller r [..] Read complete article | ![Subscribe to Who Can Make Sense Of This PlayStation 3 Ad? [Marketing]](http://www.weeklybits.com/images/yaaqui3.gif) | Published 18-Nov-2008 by Mike Fahey in Playstation 3 News PS3 psn Sony Read 0 times. More hits in ![Images about PSN Boasts 14 Million Active Users [Playstation 3]](./images/photo.gif) |
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 | Joystiq | Blogger | Covers video game news from an independent, unbiased perspective Joystiq Joystiq |
 | Nerdblog | Blogger | Provides news about hardware, software, notebooks, laptops, PCs, Mac, PDAs Nerdblog.Net |
| Making sense of Salesforce.com | | Some software, some risk
The Salesforce.com marketing pitch at the recent Dreamforce Europe was wearying at times but it is not complete nonsense. Chief executive Marc Benioff spent the first hour of his keynote reiterating what he has said 1,000 times before about “no software”.
TheRegister [..] Read complete article | ![Subscribe to Who Can Make Sense Of This PlayStation 3 Ad? [Marketing]](http://www.weeklybits.com/images/yaaqui3.gif) | Published 15-May-2008 by Nerdblog in General Read 5 times. More hits in  |
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